Code of Ethics Paper Free Essay Example, 1000 words

Legally or morally, the doctor don’ have the right to keep the health conditions of the patient as a secret. Keeping the patient optimistic about the recovery when there is no chance is one way of cheating the patient. The patient has trusted the doctor and hence it is morally wrong to give him wrong information about his/her health condition. In short, according to utilitarian ethics, the autonomy of the patient should be given prominence over the professional ethics of the doctor. According to the principles of utilitarianism, cultural, intellectual and spiritual pleasures are of greater value than mere physical pleasure. When we give autonomy to the patients in determining their future, the patients can prepare themselves for accepting the death just like Britain’s famous reality show celebrity Joe Goody did. Joe Goody has celebrated even her death and she has earned lot of money for her kids by selling the outright claim for telecasting her last moments. In short, respecting the autonomy of the patients in taking decisions about their future will bring material benefits also to the patients and the relatives. We will write a custom essay sample on Code of Ethics Paper or any topic specifically for you Only $17.96 $11.86/pageorder now Kantian ethics also argues in favour of the autonomy of patients. Kant argued that we usually label a parson’s activity as good or evil based on our traditional beliefs and customs rather than bothering too much about how that activity is significant to that person. For example, it is quite possible that the relatives of a patient in critical condition may oppose the demand of the patient for mercy killing citing reasons related to religious beliefs. For example, religions believe that the life is the creation of God and only the God has the right to take it back. Since no science or technology has succeeded in developing artificial life yet, it is illogical to destroy a life. Moreover, religions taught the people that a person will never get salvation or eternal life once he/she commits suicide or deliberately finish his/her life with the help of others. All these traditions and beliefs will force the relatives of the patient to argue against mercy killing. However, Kant arg ued that such perceptions and beliefs are immoral and the only a person has the right to take decisions about his future based on his consciousness. Kant argued that family, society and the religion influence us very much in the formulation of our attitudes, thoughts, views etc and our moral education is mostly influenced by the norms prescribed by the family, society and the religion.

Fahrenheit 451 And Red Scarf Girl - 1299 Words

Have you ever been a victim of bullying or belittled by your peers? Have you ever seen, read or experienced an over authoritative government? Have you seen at first hand what the communist resolution was doing to it’s people? Fahrenheit 451 and Red Scarf Girl illustrate how their government’s constrained the lives of everyday people. Fahrenheit 451 is an intricate fictional book written by Ray Bradbury. The stories narrative revolves around the journey of a Firemen named Guy Montag. In this futuristic book, the government outlawed books and have Firemen like Guy burn them for a living. Red scarf girl is a memoir about a young girl named Ji-li Jiang during China’s cultural resolution. During this time, Ji-li was humiliated, bullied and witnessed people very close to her heart, suffered horrible atrocities. Both book’s share a fascinating story, where socialist governments inflict such grief and lack of freedom upon the people. In some ways, I can infer similarities of both these phenomenal-books within certain aspects of my own life. As well as, to the current social and governmental trends of the world and most of all I can relate both books together! Primarily, Fahrenheit 451 and Red scarf girl can relate to some of my experiences. I also, identified with certain characteristics of my personality within both books. In particular, Clarisse McClellan, in Fahrenheit 451 was very easy to identify with. She is a very distinct character and her personality

Competitive Position of Qatar Airways free essay sample

1. Introduction Facilitating international trade, economic relations between countries as well as stimulating exchange of people and ideas, the airline industry has proven to be a vibrant and dynamic industry, playing a key role in the development of world economy. Increasing demands for mobility, globalization of society and the constant change of consumer needs lead to growth in traffic flow and segmentation of the airline industry. In recent years, increasing consumer awareness of service quality has added to the competitive nature in the air travel market. Apart from establishing more convenient routes, airlines have introduced promotional incentives such as mileage rewards, frequent flyer membership programmes and other benefits to attract more customers and retain them. However, the attractiveness of these marketing strategies decreases over time because most airlines offer similar benefits. Recognizing this, Qatar Airways have positioned themselves based on a commitment to fur ther improve the quality of customer service instead. 2. Literature review 2. 1 PESTEL Analysis Figure 1: PESTEL Analysis PESTEL analysis is an acronym for Political, Economic, Social, Technological, Environmental and Legal analysis. It is a strategic tool which describes a framework of different macro-environmental factors that affects the marketing strategies of a company. The outcome of PESTEL analysis is an understanding of the overall picture surrounding a company in its respective market. 2.1.1 Political Factors Political factors are about how and to what degree the government intervenes in the economy. It includes areas such as government policy, government stability, taxation policy and foreign trade regulations. 2.1.2 Economic factors Economic factors have a major impact on how a company operates its business, makes decision and also how profitable they are. It includes areas such as economic growth, interest rates, exchange rates, disposable income and inflation. 2.1.3 Social Factors Social factors affects how a company operates depending on which country it is in since the cultural aspects of a population varies by country to country. It includes areas such as population demographics, educational level, ethnic issues, career attitudes and lifestyle changes. 2.1.4 Technological Factors Technological factors affect the way a company provides services and communicates with a target audience. It includes areas such as internet usage, computer usage, rate of technological innovations and rate of obsolescence. 2.1.5 Environmental Factors Environmental factors affect the way a company operates ecologically and environmentally. It includes areas such as environmental protection laws, waste disposal, energy consumption, pollution (carbon footprint) and scarcity of raw materials. 2.1.6 Legal Factors Legal factors affect a company’s operations through various regulations. It includes areas such as monopolies legislation, employment law, health and safety law, product safety and consumer rights. 2.2 Porters Five Forces Figure 2: Porters Five Forces Porter’s five forces is an analytical tool which describes a framework for industry analysis. The five forces help to determine the competitive intensity and profitability in the respective industry and shape a company’s marketing strategy. 2.2.1 Threat of Entry A market that yields high profits will attract new entrants. Over time, the profits will start to fall. Thus, threat of entry is dependent on barriers to entry which acts as obstacles for new entrants to gain a foothold in the respective industry. Some of the common forms of barriers to entry are economies of scale, capital requirements of entry, access to supply or distribution channels and customer or supplier loyalty. 2.2.2 Threat of Substitutes Threat of substitutes exists when buyers find a substitute product with cheaper price or better quality (price/performance tradeoffs) or when the cost of switching one product to another is little. 2.2.3 Power of Buyers Size and concentration of buyers determine the power of buyers. It becomes prominent when buyers are able to put the sellers under pressure with strong bargaining leverage. When power of buyers is high, they tend to be more sensitive to price changes, force down prices while demanding better quality and may threaten to integrate backwards. 2.2.4 Power of Suppliers With strong bargaining leverage, the power of suppliers becomes prominent, allowing the sellers to raise prices or reduce quality. This occurs in situations whereby there are no substitute products or when the switching costs to another seller is high. Forward integration is also a credible threat when power of suppliers is high. 2.2.5 Competitive Rivalry Evaluating competitive rivalry helps to determine the competitiveness and profitability of an industry. This rivalry intensifies when there are many competitors in the industry, competitors are of equal size, industry growth is slow, exit barriers are high and product differentiation is low (products are direct substitutes). 2.3 SWOT Analysis Figure 3: SWOT Analysis SWOT analysis is an acronym for Strength, Weakness, Opportunity and Threat analysis. It is a framework that analyses the internal strategic capabilities of a company (Strengths and Weakness) and the external opportunities and threats from the industry. Strengths (characteristics that gives a company an advantage over other companies) and weaknesses (characteristics that places a company at a disadvantage relative to other companies) can be directly managed by the company while opportunities (favourable situations that a company could exploit to their advantage) and threats (unfavourable circumstances that could spell trouble for the company) can only be anticipated and react to accordingly. 3. Company Background Qatar Airways is a relatively new regional airline that has set its sight on being a global and recognized brand and is one of the fastest growing airlines in the world. The airline has grown to over 120 destinations worldwide, fulfilling its growth strategic objectives. Increasing brand recognition and awareness and offering the highest level of service excellence has helped the airline to become part of an elite group of airlines to have been awarded a 5-star rating by Skytrax. The image that it portrays is that of a young, progressive and high quality airline with ever increasing efficiency that offers first class customer service. Having its image directly associated with the image of the country, the employees of Qatar Airways, who have come from various backgrounds, have presented themselves as goodwill ambassadors to the country, adding a touch of the traditional Qatari hospitality while embracing modern society and promoting service quality of the airlin e itself. Figure 4: Qatar Airways Logo 4. Data Analysis and Inferences 4.1 PESTEL Analysis 4.1.1 Political Factor Qatar Airways is the state-owned flag carrier of Qatar with the government holding 50% stake in the airline. Politically, Qatar is a stable country. This guarantees airlines that their company can operate successfully without any conflicts with the government. The impact this has is that it provides opportunities for airlines to operate their business in a large and favourable market, which in turn leads to competition amongst the airlines. Other political issue that has affected Qatar Airways is the deal conflict with European airlines where indirect taxes have been imposed by the European airlines and political barricades that deny the taxation procedure. 4.1.2 Economic Factor According to the current economic crisis, factors such as GDP (Gross Domestic Product), globalization and increase in international trade would affect the airline. Qatar GDP growth reaches 7% by current statistics and rise in passenger traffic points at 5.5%. Therefore, price policy fluctuations would not affect the airline drastically. However, in light of the current economic crisis in the rest of the world, most passengers tend to look for cheaper alternatives for travel. Stiff competition from the more favourable LCC (Low Cost Carrier) airlines on the international stage would lead to a reduction in passengers for Qatar Airways. 4.1.3 Social Factor Social factors such as demographics, consumerism and attitude of the passengers affect the performance of Qatar Airways. In light of the recent wars in the Middle Eastern region, passengers have become reluctant to fly to Middle Eastern region or fly with Middle Eastern airlines. The airline has addressed this issue by showing a positive response to the community with the campaign of their products and services in an effort to rebuild confidence in travelling with Qatar Airways. 4.1.4 Technological Factor The partnership between Qatar Airways and Ooredoo, an exclusive telecommunications provider promotes technological advancement in the business, in areas such as routing and service delivery where passengers can book flights from the comfort of their homes. This technological alliance reduces costs of infrastructure, leading to overhead savings. 4.1.5 Environmental Factor As one of the fastest growing airlines in the world, Qatar Airways ensures that their carbon footprint remains minimal. As the airline continually invest heavily on newer and cleaner aircrafts, efforts have been made to maintain minimal carbon emissions to reduce the impact on the environment. OSyS has provides Qatar Airways with analytical tools to advance their fuel efficiency and achieve carbon-neutral growth. This enables the airline to have more control over fuel usage and improves their emission compliance. This solution reduces operational expenditure and emissions while promoting new saving opportunities, improving the airline’s competitive advantage. 4.1.6 Legal Factor Qatar Airways follows a discretionary system of law since it is state-owned by the government. The employment law requires women to obtain permission from the airline if they choose to marry. Female employees must also notify the airline immediately if they are pregnant, allowing the airline to dismiss these employees. This result in the inability to reach an agreement that regulates favourable working conditions and denies the right for an individual to leave according to her own choosing.

Stanley and Stella Essay Example

Stanley and Stella Paper Tennessee Williams views of relationships between men and women are portrayed throughout the play. Williams himself came from a troubled background where his parents relationship was tense and volatile, all the couples in the play reflect this view in their personalities and behaviour. It has even been suggested that Williams own parents Cornelius and Edwina inspired the basis for Stella and Stanleys marriage and the way they live their lives. The first relationship I am going to examine is that of the Kowalskis, Stella and Stanleys personalities do not compliment each other they are in discord. Stella originates from an upper class background and is reasonably well educated, before opting for a life with Stanley she lived in a big house in the country and never had to worry over the issue of money. It is obvious however that perhaps Stella was never really as infatuated with this existence as her sister Blanche. The surroundings and way in which she lives her life with Stanley may be different but she admits that it thrills her. Stanley has been used to the Elysian Fields way of living throughout his life, he is a common Polack and has originated from a working class background as displayed by his views and personality and his attitudes towards women. His animal instincts surface in the way he sizes women up and treat them as meat or sexual toys. Sex is Stanleys strength and his weapon to conquer his conflicts with his wife Stella and eventually his battle with her sister Blanche. We will write a custom essay sample on Stanley and Stella specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Stanley and Stella specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Stanley and Stella specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Stanley feels that a man should be King of the relationship with his little woman to attend to his every whim. This is portrayed in Scene 3 at the poker night when he refers to the women as hens and also when he belittles Stella in front of his poker buddies by giving her a hard slap on the thigh. Although this behaviour is carried out in mock playfulness, Stanley is really reminding Stella just who is in charge and she accepts this by not retaliating only complaining when he cannot hear by saying to Blanche I hate when he does that. In the early scenes of the play Stanley and Stella appear to be affectionate towards each other and have a loving relationship, after all Stella gave up everything to elope with Stanley so the audience will obviously want to be reassured of why when taking the surroundings into consideration. Scene three opens up our eyes to the real relationship that Stella shares with her husband and we see Stella drifting further and further into unhappiness as Stanleys obsession with Blanches past reaches its dramatic climax. It is painfully obvious from the actions of the couple that their relationship is based on physical attraction, desire and sex as opposed to mutual love and respect. After Stanley has hit Stella she runs away but is soon reunited with a whimpering, tattered man on his knees. I feel that this part of the play is difficult to interpret but I have come to two different conclusions. The first is that throughout the rest of the play we do not see any more violent action towards Stella from her husband, this only occurs when he is drunk. Stanleys behaviour and dismay when he realises his baby doll has left him would lead the audience to believe that Stanley cannot comprehend what he has done and is truly genuinely sorry for hurting Stella. The action of pressing his face against her belly shows that he has emotions towards his unborn child and as he descends onto his knees this is truly an act of submission as opposed to confrontation. These ideas would lead me to think that Stanley just has anger management issues and was at his worst due to drink.